Every seller wants to get the most money for their home when they put it up on the market. Not only that, no seller wants their listing to sit on the market for weeks and weeks without a solid bite. That’s just a waste of time and money.
While there are plenty of factors that go into a successful sale, staging is a crucial one. There’s certainly something to be said about a home that is visually appealing versus one that looks like it’s never been tended to.
Today’s luxury homebuyers are savvy and informed. They come into the game fully educated about what they want and how homes should be presented in order to catch their eye. Buyers essentially need to feel an emotional connection to a home and be attracted to its decor and layout in order for them to be enticed enough to put in a decent offer.
Luxury buyers also have sophisticated tastes, and are essentially looking to be “wowed” by a home before they decide that it’s the right one for them.
That’s where some staging comes into the picture.
Professional home stagers study the specific area that your home is located in, and identify the type of buyers in the area. Armed with knowledge about what buyers searching in that specific area are looking for, they can furnish and decorate your home accordingly.
By presenting the home in the exact manner that buyers expect, they’ll be much more likely to be attracted to the property and put in a sizeable offer. If your home is outfitted with outdated furnishings and decor and lacks optimal flow, buyers will likely be turned off. The space may be a fantastic one, but they won’t necessarily be able to envision its highest and best use if it is not currently furnished and decorated optimally.
The same goes for a vacant home: if there is no furniture in the space, how will buyers be able to tell what each room is used for? By properly furnishing and decorating a vacant home, the odds of finding an interested buyer are significantly increased.
Still not convinced? Here are two important facts about home staging that may change your mind.
Professionally Staged Homes Sell Faster
The longer your home sits on the market, the more money you’re spending on carrying costs. Not only that, you’ll have to tolerate many more scheduled showings until you find the right buyer. In addition to being extremely frustrating, this can lead to a stale listing which might make buyers begin to wonder if there is something wrong with your home.
If your home has been sitting on the market for weeks while other comparable homes in the neighborhood are being sold in a fraction of the time, buyers may incorrectly assume there is a problem with your home.
Professionally staged homes sell in an average of 6 days, compared to 48 days nationally. The simple act of home staging can help get your home off the market quickly so you can move on with your relocation efforts.
Professionally Staged Homes Sell For More Money
Home staging services obviously cost money. However, the money spent upfront for these services is more than recouped come sale time. In fact, the average home seller spends between 1% to 3% of the home’s price on home staging costs, while reaping a 1,000% return on this investment!
Homes that are staged can actually increase the sale price of a home by anywhere between 11% to 20%! In fact, it can actually cost you money if you don’t stage your property. The average cost for staging is typically a lot less than an initial price reduction.
Selling your home faster and for more money are solid reasons to consider staging your home before listing it.
For more information about the luxury housing market in Los Angeles, be sure to get in touch with our real estate experts today. We specialize in luxury real estate in L.A. and surrounding communities, and have helped numerous buyers and sellers attain their real estate aspirations.
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(all data current as of 7/25/2017)
Listing information deemed reliable but not guaranteed. Read full disclaimer.