It’s been nearly eight years since Don Draper and company sauntered into the American lexicon on AMC’s hit period drama “Mad Men,” yet it still seems that viewers can’t get enough of the show and its unmistakable style. While viewers closely followed the tale of a brilliant but troubled ad man and his band of gin-soaked, chimney-smoking associates throughout the 1960s and ’70s, many would also tune in to see the brilliantly decorated sets.
The rich patina of the bygone era was painstakingly created by the show’s production designer Dan Bishop and executed by set decorators Amy Wells through the first three seasons and Claudette Didul for the remainder of the series. While the cast of the show was certainly a beautiful and entertaining bunch, there were times when the set decor simply stole the show.
Some examples, just to name a few out of the show’s illustrious run, are the American Colonial Revival kitchen in the Draper-Francis home, the counter-culture inspired Los Angeles bungalow of Megan Draper and even the eclectically curated office of Bert Cooper. But perhaps the style that has resonated the most with fans of the show is the mid-century modern design seen in Don Draper’s office and Park Avenue apartment.
“I cannot tell you how many meetings we have been to where the words ‘I want it to look like Don Draper’s office or apartment’ have been uttered,” said Los Angeles interior designer Sarah Shetter to Los Angeles Times.
Mid-Century Modern Comes to Prominence Yet Again
In recent years, the term ‘modern’ has come to be synonymous with cold and colorless when it comes to design. But if the decorators of “Mad Men” have done anything, it has been to prove that modern does not have to be without warmth and life.
Coined for the architecture, furniture and graphic design created in the middle of the 20th century, mid-century modern has become a sort of catch-all of the modernist movement that began with the Industrial Revolution. The prospect of items being mass produced and consumed became an interesting concept for designers like Eames, Saarinen and Bertoia, whose works were in hot demand throughout the 1960s and 1970s.
The prominence of these designers and their classic designs are coming to prominence once again, this time for the benefit of a whole new generation. Originally crafted to fit into a smaller, post-war home, many mid-century modern pieces are smaller and more lightweight and are consequently more mobile. For millennials moving from apartment to apartment, this is an attractive feature.
On the luxury side of things, the classic style and increasing rarity of some of the original pieces are also incredibly tempting. The Eames Chair, which is perhaps the cornerstone of mid-century modern design, can command as much as $7,000.
Southern California is the perfect backdrop for a brilliant mid-century modern home. If you are interested in finding a luxury home in Los Angeles, please contact our team of property agents today.
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(all data current as of 7/24/2017)
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